Part III: The Finale
Brazil 2014 will be the set for another epic power struggle between Nike and Adidas.
Who will win the World Cup? Pt.3
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Right Time to Move to Real-time?
Set to be the most social of all World Cups, real-time marketing is proving to be a dream for brands that are not official sponsors. Whilst real-time may not action the final stage of purchasing, it does present huge awareness potential for marketers (for free!).